WebSphere Commerce V7.0 Feature Pack 7 enhancements includes:
- The introduction of IBM Commerce Composer for WebSphere Commerce (IBM Commerce Composer). Commerce Composer enhances the customer experience management capabilities of WebSphere Commerce and helps enable greater business user control over store creation, management, and preview by offering the ability to create and modify page layouts and content without the need for IT
- Advanced, WYSIWYG HTML editing capabilities to help simplify the creation of web content through built-in CKEditor integration with Management Center
- Support for responsive design to foster efficient management of a common experience across mobile, tablet, and desktop design
- Pre-built integration to IBM Web Content Manager to help improve the creation and delivery of digital content to customers and enhance the online experience
- · Improved site search performance and scalability
- · An ecosystem of independent software vendors with pre-integrated solutions that deliver complementary capabilities to WebSphere Commerce to further enhance the brand experience
- · Enable sellers to engage with buyers through their chosen devices using Responsive Web Design (RWD) to optimize the storefront search and browse experience.
- · Achieve faster time-to-market for new campaigns and initiatives. IBM Commerce Composer for WebSphere Commerce reduces the dependency on IT departments and gives business users unprecedented control over site content and the user experience.
- · Expedite the adoption of innovative third-party services and solutions from a wide range of partners by providing access to prebuilt integrations for WebSphere Commerce that are validated as Ready for IBM Smarter Commerce. Integrations include partner widgets for Commerce Composer that are designed to further enhance the customer experience.
- · Allow buyers to find more relevant products faster using the power of WebSphere Commerce search with features that include faceted search, search-based merchandising, and product recommendations, all supported by business user tools that enable product attribute-level control over products offered.
- · Deliver value faster and at lower cost by taking advantage of WebSphere Commerce Starter Store Companion Assets. These assets include documented use cases, wireframes, a style guide, and test scripts for the automated test framework.
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